We build the software. Then we make sure people find it.
i-Labs is a software house with an SEO and GEO marketing team in the same room. Your product gets built properly, and it gets recommended on Google and inside ChatGPT, Gemini and Perplexity answers.
Engineers who understand search. Marketers who can read code.
Most agencies are good at one half. Developers ship a fast app nobody visits. Marketers send traffic to a site that was never built to convert.
i-Labs sits in the middle. We started as a software house and grew an SEO and GEO practice, because our own clients kept asking the same thing: “it works, now how do people find it?” Today one team handles both, across 14 countries and several languages.
How a project runs
- ListenWe learn your customers, markets and numbers before touching anything.
- BuildDesign and development in short cycles you can click through every week.
- RankTechnical SEO, content and local-language pages built in from day one.
- Get citedGEO work so AI assistants name your brand when customers ask.
Clients in 14 countries, one team.
From Kuala Lumpur to Istanbul to Vancouver. Drag the globe, or pick a country to see where we work.
What we do
Two crafts, one roadmap. Hire either one, or both under a single plan.
Build
Custom software
Web platforms, ERP, CRM, POS and internal tools shaped around how your team really works, not a template you have to bend to.
Mobile apps
iOS and Android apps with one codebase where it makes sense and native where it matters.
UI/UX design
Interfaces tested with real users in your market, including right-to-left and multi-language layouts.
APIs, cloud and integrations
Payments, e-commerce, logistics and third-party systems connected reliably, then hosted and monitored.
Get found
SEO
Technical audits, on-page work and link building, with multi-country setups (hreflang, local domains, local search) done properly. See the full SEO and GEO breakdown.
GEO: Generative Engine Optimization
We make your brand easy for AI to understand and cite: structured data, entity building, trusted mentions and answer-ready content, then track when ChatGPT, Gemini, Perplexity and AI Overviews mention you.
Content and local languages
Articles, landing pages and product copy written by people who speak the language, from Bahasa to Turkish.
Analytics and growth
Tracking, dashboards and conversion tests, so every ringgit, baht or dollar can be traced to a result.
SEO and GEO, in detail
Search now has two fronts: the results page and the AI answer. We work on both, with a plan built around your markets, languages and sales goals.
Fix the foundation first
If search engines and AI crawlers can't read your site cleanly, nothing else works. We start here.
- Crawl and index audit
- Core Web Vitals and page speed
- Site architecture and internal linking
- Schema.org structured data
- Canonicals, redirects, sitemaps and robots rules
- JavaScript rendering checks
Write for what buyers ask
We plan content around the questions your customers actually type, in the language they type them.
- Keyword and intent research per market
- Topic clusters and a content roadmap
- Titles, headings and entity optimisation
- Briefs and expert-reviewed articles
- Refresh of pages that lost traffic
- Author, source and trust signals (E-E-A-T)
One structure, many markets
Ranking in Kuala Lumpur, Istanbul and Sydney needs three different plans. We build one site structure that serves them all.
- hreflang and international site setup
- Research in English, Chinese, Malay, Thai, Vietnamese, Bahasa Indonesia, Turkish and more
- Google Business Profile and local citations
- Rank tracking by country and device
- Baidu basics for China-facing sites
- Local pages that are not duplicates
Earn trust beyond your site
Links and mentions from credible sources still tell search engines and AI models who to believe.
- Competitor link-gap analysis
- Digital PR and editorial placements
- Industry directories and partnerships
- Backlink profile clean-up
- Brand mention monitoring
- Reviews and third-party profiles
Be named when people ask AI
GEO is about being cited when people ask ChatGPT, Gemini or Perplexity instead of searching. Nobody can guarantee a citation, so we test, improve and measure it.
- AI visibility audit across ChatGPT, Gemini, Perplexity, Copilot and Google AI Overviews
- Prompt sets built from your customers' real questions
- Entity clean-up: who you are, what you sell, where
- Answer-ready content: FAQs, definitions, comparisons
- AI crawler access and structured data review
- Citation and share-of-answer tracking
See what changed and what it earned
Every month you get a report you can read in five minutes and act on.
- GA4 and Search Console setup
- Conversion and lead tracking
- Looker Studio dashboards
- Rankings and AI citations in one view
- Plain-language monthly report
- Attribution from search to enquiry
Audit
Weeks 1 and 2. Technical, content, backlink and AI visibility baseline.
Strategy
Week 3. A roadmap ranked by impact and effort, for each market.
Build
Months 1 to 3. Fixes, content, schema and links go live.
Grow
Ongoing. Monthly reports, testing, and new markets or languages.
| SEO | GEO | |
|---|---|---|
| The goal | A high position in search results | Being cited or named in AI-generated answers |
| Where it happens | Google, Bing, Baidu | Google AI Overviews, ChatGPT, Gemini, Perplexity, Copilot |
| What helps | Relevance, technical health, links, speed | Clear entities, factual structured content, third-party mentions |
| How we measure | Rankings, clicks, enquiries | Citations, share of answer, growth in brand searches |
We don't promise position 1 or a guaranteed AI mention, and you should be wary of anyone who does. We promise a clear plan, honest reporting and steady work on what moves results.
Ask for an SEO and GEO auditClient results
Results from our SEO and GEO campaigns. Select a screenshot to enlarge it.
Tell us what you’re building or what you want to rank for.
We reply within one working day.
Email: hello@illuminatelabs.space